Alberta Pork Producers Development Corporation

Alberta Pork operates as a non-profit agricultural organization that supports pork producers across the province. Our marketing activities focus on awareness building, targeting Gen Z and Millennials, through fun and educational campaigns on social media. We use events as a way to engage with the public and inspire them to try new and unexpected pork dishes, choose pork when shopping at butcher shops and grocery stores, and feel confident cooking pork at home. We require volunteers to help host our booth space at two upcoming beer festivals in Edmonton and Calgary.