Requirements:
  • Interview
  • References
  • Resume
  • Remote or online
  • Flexible in schedule
  • Accessible by public transit

Media Relations Mastermind

200-4 Parkdale Cres NW, Calgary, AB, T2N 3T8 [map]
3-6 hours / weekly
6 months term
Operation Eyesight is seeking an enthusiastic and organized volunteer with strong interpersonal skills to work closely with our Communications team.  

We are a Calgary-based international development organization working to prevent blindness and restore sight in Africa and South Asia.   

The position requires the ability to work independently with minimal supervision.  

We’re constantly evolving our communications strategies and are looking for a dynamic, enthusiastic and innovative volunteer who can be an asset to the Operation Eyesight team. 

Duties and Responsibilities
Media Relations:
•	Establish contact with various media outlets (television, radio, health journals, blogs and other).  This includes contacting media outlets in the countries we work in (India, Nepal, Ghana, Kenya and Zambia). 
•	Develop media contact lists, categorizing and targeting media lists for our various communication needs.
•	Seek out potential opportunities and partnerships to promote Operation Eyesight events, projects and milestones. 
•	Keep current with what’s trending on social media with assistance from our Social Media team.
•	Write news releases and create public service announcements.
•	Create an editorial calendar of events and event lead-up actions, complete with contact details for organizations celebrating events such as World Sight Day, International Women’s Day, World Water Day, Cataract Awareness Month and other international awareness days.
•	Create a media kit for distribution to both online and offline media outlets.

Training will be provided, including in-depth exposure to our brand and to our current communications tools and databases. 

Work requires two half-days per month in office with remaining work done remotely.  Initial training is done in-office.  Approximate total commitment is 6 hours per week.
Additional Details & Skills Required
•	Excellent verbal communication skills, comfortable representing Operation Eyesight 
•	Ability to work independently with minimal supervision
•	Proficiency in Microsoft Office and social media savvy 
•	Exceptional editorial and copywriting skills with attention to detail
•	Strong organization skills  
•	Familiar with the Canadian Press Style Book for proofreading
•	Friendly and flexible
•	Experience distributing news releases through a wire service will be considered an asset
Certification or Education Required
•	Previous Communications / Public Relations background is an asset through one or more of the following:
o	Current enrolment or successful completion of a two-year diploma or four-year degree in Communications, Public relations, Journalism or related field. 
o	Previous work experience in Communications or related field.
Why should you volunteer for this opportunity?
Your desire to help those in need brings enormous personal benefits such as: 

•	Demonstrating commitment to helping others
•	Exploring and discovering personal strengths
•	Contributing to the global community, using your skills and experiences to help others
•	Gaining new skills through work experience
•	Networking with colleagues
Requirements:
  • Interview
  • References
  • Resume
  • Remote or online
  • Flexible in schedule
  • Accessible by public transit